Unique, adventurous style with sustainability in mind.
Conceived as a yearly special release for an imagined brewery, this exploration of packaging systems is focused on sustainability and unique visuals. The concept is geared towards outdoor enthusiasts, craft beer lovers, and eco-minded consumers, using tactile processes to create a design language rooted in outdoor culture yet distinct enough to stand out in the crowded craft beer market.
2650 Wild Ale
For 2650 Wild Ale, a special limited-run yearly release, I designed a custom repurposed wood box featuring letterpress-style ink transfer graphics. The box and protective sleeve feature similar design elements to other components of the project, establishing visual consistency and a unified brand identity.